It's hard to be a successful real estate agent in Los Angeles. It's the second largest city in the country, the second largest urban area in the country, has multiple cities in having the metropolitan area, has multiple ethnic regions, has multiple financial districts, and of course is the home to many entertainment celebrities and high-priced players of all types. Unlike New York City, areas aren't broken down into boroughs that help define the city a little easier. It's also not a flatland; there are some areas with mountains, the ocean, tar pits, hills and valleys. There's also the uneasy alliance between the very rich, the moderately rich, the middle class, and those of lesser means somehow intermingling in some fashion while still maintaining their cultural uniqueness. In other words, there's a lot to know. Mega cities, of which Los Angeles is one, offer challenges and opportunities that real estate agents and other cities could never fathom. One can either be very successful or find themselves on the outside wondering why their phone isn't ringing.
What can help to make someone successful as a real estate agent in Los Angeles? In this 3-part series I'm going to highlight 10 ways that could help you out. If your skills are up to par, these are just a few things you might want to consider to help you compete with other real estate agents throughout the city.
1. You have to get used to 2 ideas pretty quickly. The first is that though there are a lot of celebrities, for the most part they want to be treated just like everybody else. So, if you're going to fawn over a celebrity, don't go into real estate. The second is that there are a lot of rich people that you don't know about and aren't going to recognize, any future need him wrong they can cause you more damage than the celebrities. Therefore, you need to make sure that every single person you interact with is treated with the utmost respect, even if they come into your office wearing a holey T-shirt and holey jeans.
2. You need to know all of the pockets of Los Angeles because many people will refer to those areas without actually saying Los Angeles. Places like Long Beach, Santa Ana, Santa Monica, Riverside, and obviously Hollywood are all considered a part of Los Angeles. There are many other names as well, so real estate agents need to familiarize themselves with every single one of them. Did this whet your appetite? Most in the next segment.